Learning to Look for a Second Dimension

You’ve all seen those 3D posters (you’ll recall the posters that apparently are flat collections of dots. But when you look at them in a different way — we would say with a broader, less-focused way — you see glorious new pictures revealed). Here we want to bring that...

Pricing Strategies for Small Business

The pricing strategy of a small business can ultimately determine its fate. Small business owners can ensure profitability and longevity by paying close attention to their pricing strategy.   Commonly, in business plans I’ve reviewed, the pricing strategy has been to...
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